The world’s biggest corporation and the world’s most populous nation
have launched a bold experiment in consumer behavior and environmental
stewardship: to set green standards for 20,000 suppliers making several
hundred thousand items sold to billions of shoppers worldwide. Will that
effort take hold, or will it unravel in a recriminatory tangle of
misguided expectations and broken promises?
Beside the Fifth Ring Road, one of the superhighways encircling Beijing like concentric shock waves radiating outward from the epicenter of an earthquake, sits an enormous big-box installation, one of thousands now proliferating throughout China. The parking lots flanking it are gridlocked with late-model cars and ruddy-faced peasants-turned-workers pushing long, snake-like trains of shopping carts toward the entrance. More Read
Beside the Fifth Ring Road, one of the superhighways encircling Beijing like concentric shock waves radiating outward from the epicenter of an earthquake, sits an enormous big-box installation, one of thousands now proliferating throughout China. The parking lots flanking it are gridlocked with late-model cars and ruddy-faced peasants-turned-workers pushing long, snake-like trains of shopping carts toward the entrance. More Read
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